Blog
Price Tight to the Market – SHIFT Pricing Strategies
Tactic #7: Price Tight to the Market – SHIFT Pricing Strategies “Bad news isn’t wine. It doesn’t improve with age.” Colin Powell Human instinct studies tell us that we are more afraid of the risk of losing than the risk of winning, yet odds tell us that in reality we win as often as we [...]
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Catch People in Your Web – Internet Lead Conversion
Tactic #6: Catch People in your Web – Internet Lead Conversion “Surprisingly, today’s tech tools aren’t simply about generating leads; be prepared to expand your thinking as you explore the power of the Internet in lead conversion.” SHIFT Commercial These days it is imperative to embrace social media. You may remember that we’ve touched on [...]
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Get to the Table – Lead Conversion
Tactic #5: Get to the Table – Lead Conversion “The ultimate success of your lead generating is directly dependent on your lead conversion ability. One can’t work without the other.” SHIFT Commercial The ability to get to the table and convert a lead to an appointment and an appointment to an opportunity can eventually lead [...]
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Find the Motivated – Lead Generation
Tactic #4: Find the Motivated – Lead Generation “When times are lean, lead generation takes more skill and more grit. It takes MASSIVE ACTION – cold calling, canvassing, referral networking, web-based marketing, and more.” SHIFT Commercial As the New Year begins, I can think of no greater tactic to achieve any goal, than time spent [...]
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Do More with Less – Leverage
Tactic #3 Do More with Less – Leverage “The gift of the shift for commercial brokers is that you have the opportunity to invest in the people and processes that create the most leverage and better utilize your time and talents.” SHIFT Commercial All of us have likely had to learn to do more with [...]
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Re-Margin your Business – Expense Management
Tactic # 2 Re-Margin your Business-Expense Management “When the revenue disappears, as a business owner, you have two choices: Find new business income or make your expenses go away. The former is about lead generation and the latter is about cost cutting.” SHIFT Commercial As I mentioned in the last post, SHIFT Commercial by KW [...]
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Mindset & Action in Today’s Market
Tactic #1 – Get Real, Get Right – Mindset & Action “When the markets shift, brokers practically go through the five stages of grief – denial, anger, bargaining, depression and acceptance – before they can pick themselves up and get after it again.” SHIFT Commercial One of the best business books that I have read [...]
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Wild Turkey Thanksgiving
The Rich/Goode family will be hosting this year and the traditional Butterball and given sway to a Virginia Wild Turkey compliments of my husband, Lloyd Goode, whom some refer to as the Great White Hunter. Feathers are his passion, ducks, geese and turkeys, but I would have to say turkeys are his most favorite of [...]
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Lease Renegotiation
As I noted in my last blog post, going to the market early to understand the vacancy, absorption and market terms is key to getting an understanding of the leverage you can have with your landlord. This strategy ensures better negotiation with the current landlord in getting what issues are important to the tenant. Getting [...]
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Build to Suit – Lease
Experience has taught us (especially in this economy) that going to the market first is a strategy that seems to work well with landlords in obtaining optimal results for tenants seeking to renegotiate their office leases. This strategy can cut the time line in half, but the key is jumping in when the market will [...]
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Wall Street Journal Commercial Real Estate News
- Showdown Over Miami's Swank Set February 22, 2012One of South Beach's developers is creating a new shopping district in hopes of taking on Bal Harbour Shops, long the top draw for Miami's big spenders. […]
- 'Avatar' Blues for Builder February 22, 2012Development company Avatar Holdings has to change its name because of confusion with the popular "Avatar" movie. […]
- Showdown in Stamford for Developer Rosen February 22, 2012Developer Aby Rosen, who has been fighting headwinds to shore up his highly leveraged U.S. office buildings, faces a new threat, this one to his firm's large portfolio in Stamford, Conn. […]
- Texas's Hines to Double Down in London February 22, 2012Hines, one of the world's largest real-estate groups in terms of assets, is preparing to spend $1.6 billion on buildings in the U.K., doubling its assets in the country in an effort to diversify away from riskier acquisitions. […]
- Grubb & Ellis Seeks Quick Sale February 22, 2012Commercial real-estate firm Grubb & Ellis Co. filed for Chapter 11 bankruptcy protection, requesting an expedited sale as it faces $30 million in debt that matures on March 1 and insufficient cash to make it through the first quarter. […]
- Amazon Acquires Blocks in Seattle February 18, 2012Amazon is buying property in central Seattle with plans to construct about 3 million square feet of office space, a move that could have the company owning its headquarters for the first time amid big expansion. […]
- Ex-Banker Caught Up in Debt Brawl February 15, 2012A lawsuit provides a glimpse of the role being played by bankers-turned-consultants in the growing number of fights breaking out in the commercial real-estate industry. […]
- Mission West Hangs 'For Sale' Sign February 15, 2012The leading office landlord in California's Silicon Valley, Mission West Properties Inc., is preparing to sell itself to the highest bidder. But the selling price is likely to fall short of the $1.8 billion the company nearly fetched five years ago. […]
- Apollo Has Difficulty Landing Real-Estate Funds February 15, 2012Private-equity firm Apollo Global Management has raised only about $385 million for a real-estate fund, well short of its goal. […]
- Empire State Building Owner Plans IPO February 14, 2012The company that runs Manhattan's Empire State Building is planning an initial public offering that could raise as much as $1 billion. […]